How I help Gigamon

I work directly with Gigamon to turn their deep observability insights into engaging narratives. As a producer, creative development lead, and director of unscripted content, I guide the creation of lightboards, inspiring films with product managers, and SNL-inspired skits featuring executives. My hands-on approach ensures that Gigamon’s messages connect with their audience in an authentic and impactful way, using creative strategies that resonate and entertain.

Visualyze Conference ‘24

Gigamon’s Visualyze Bootcamp is more than a customer conference; it’s a celebration of innovation. At Swipemarket, we drive this event with event films and engaging promotional content featuring CEO Shane Buckley and CPO Michael Dickman. In 2024, we took a punch with a satirical approach at SNL’s Weekend Update.

Visualzye 2024 Event Film

Visualyze Conference ‘23

In 2023, the creative showcases a fun storyline with CEO Shane playing himself and a variety of quirky characters.

Visualzye 2023 | Opening Segment

Visualzye 2023 | Behind the Scenes

Technical Marketing with Lightboards

In a complex technical landscape, clarity is key. Swipemarket produces expertly crafted lightboard sessions to explain Gigamon’s products and solutions, empowering Gigamon to educate their audience, drive product understanding, and accelerate business growth.

Gigamon Hybrid Environment

Ransomware Traffic Encryption

A Creative Partnership for the Future

The Elevator Pitch

From promotional campaigns that spark excitement to technical materials that deepen understanding, I lead the creative process at every step. My hands-on involvement ensures that Gigamon’s Deep Observability Pipeline and other customer-focused solutions stand out in a competitive marketplace. Through storytelling, I help Gigamon connect with its audience, strengthen its brand, and lead the way in hybrid cloud security.

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Hewlett Packard Enterprise | Product Launches + Brand Films

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Silver Peak | Growth Marketing and Demand Generation